Being one of the most popular e-commerce platforms, Shopify is a fine choice for startups. It offers amazing features at a reasonable cost and setup is relatively easy. However, as your business grows, it may fall short of addressing your scaling needs.
That’s where an upgraded platform comes in. Shopify Plus benefits businesses that deal with tremendous volume and want features designed to address the challenges that come with high volume. That’s great. However, does it align with your needs? Let’s find out!
Benefits of Shopify Plus:
1. Scalability
Spotify Plus is designed for high-volume businesses. That’s why it’s equipped to handle traffic spikes and high purchases at crucial times. For instance, your site won’t be bogged down by a rush of visitors during the holiday season. Want to promote a product with a flash sale? Go ahead! Shopify Plus has the infrastructure to handle it smoothly without any complex technical problems to bog down the hosting provider.
The scale isn’t anything to scoff at either. Shopify Plus for e-commerce businesses allows for higher API call limits. That means it is equipped to work with all the third-party tools and plugins you rely on. You don’t have to relearn new tools to manage complex global operations as your business expands.
2. Script Editor
Sometimes, you just can’t find the right solution for delivering a very niche and extremely personalized experience to your shoppers, especially at a phenomenal scale. That’s where Shopify Plus comes in with a Script Editor. It allows you to write custom code for features that aren’t provided by third-party extensions.
The benefits of Shopify Plus Script Editor include:
- Create bundle offers
- Create customized loyalty program with special promotions
- Helps create discounts on dynamic factors
- Customize payment and checkout options, and more
This high level of customization allows you to execute your unique customer attraction and retention strategies.
3. Dedicated all-day support
Shopify has great customer service. However, Shopify Plus exceeds that by a great margin. It has dedicated support exclusively for Plus members and assigns you a launch partner to set up your store and migrate it seamlessly. For other queries, you’ll also have a merchant success manager to help you out. Shopify Plus isn’t cheap and that’s why they want to deliver the best experience to their customers and make sure that you get the most value out of them as a merchant.
What is the cost of Shopify Plus?
Unlike Shopify with a clear and set subscription model that starts from $29 to $299 per month, Shopify Plus is very different. According to the FAQ section on their pricing page, Shopify Plus costs you $2500 a month for a standard setup on a 1-year term.
However, businesses that need Shopify Plus tend to have custom requirements depending on their business model, traffic, revenue, and industry. That’s where their variable platform fee comes in. You’ll need to get in touch with their sales team to figure out the exact amount you’ll pay every month.
Shopify vs Shopify Plus
Shopify vs Shopify Plus serves the same industry– e-commerce, but completely different clientele. Both are geared to serve their target audience in the best possible way and their features and attributes reflect the same.
| Attributes | Shopify | Shopify Plus |
| Cost | Starts at $29 per month | Starts at $2500 per month |
| Scalability | Limited | Incredibly scalable |
| Target Audience | Small businesses | Enterprises and high-volume merchants |
| Customization | Moderate | Advanced with more themes and script editor |
| Security | PCI Compliant | Level 1 PCI DSS Compliance & Advanced Fraud Prevention |
| Support | Standard | Dedicated account manager and merchant success manager |
| Omnichannel sales | Restricted options | Supports most channels |
If you are a startup, you don’t need to upgrade. However when business booms, don’t let the platform restrict your growth and upgrade to Shopify Plus.
Amilia Brown is a seasoned business writer & strategist who simplifies complex business concepts and turn them into engaging narratives. As a trusted business writer, she delivers actionable insights with precision.
